About Us

Based in Vancouver, Canada, we love brightly coloured and comfortable underwear with a sprinkling of humour for the every-man... because no one ever said “please don’t have a sense of humour” in their online dating profile!*
We believe that fun is sexy and that fun doesn’t discriminate.


We've spent, perhaps a little too long, fussing over the fit and feel of the shorts, so you don't have to. The result is what we call the MALEBOX, an ergonomic masterpiece that will cradle your soldiers and keep them safe. Like any good relationship, they're supportive, but not suffocating. You're welcome! 


Whatever your fun, do it in Made You Look Underwear.

*no one worth knowing that is! 





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